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Best Sports Betting Sites in Europe

The world of online betting is a large one, encompassing countless regions, states, provinces, and countries. All good bookmakers need to tailor their online betting experiences to a wide range of players worldwide.

Top 3 Bookmakers in Europe
4.94.9 out of 5 stars

Bet £10 get £30 in free bets
4.84.8 out of 5 stars

Up to £50
4.84.8 out of 5 stars

50% up to £25 in free bets
The best online operators will be able to identify popular trends in the online betting market and tailor their betting platforms to suit those rising trends. For example, sports betting in Europe is top-rated, hence the reason why so many online sportsbooks tailor their betting experience to a European demographic.

This detailed article aims to give you the full breakdown on the subject of European betting sites. After reading this article, you should know the following about these sites:

  • What the best European betting sites are on the current 2022 market.
  • What betting options are usually featured on these sites.
  • How to choose a European bookmaker best suited to you.

Full List of European Betting Sites

The best European betting sites will offer several key things that you should always look out for. For instance, an excellent online bookie will always give you good, fair odds on all of the betting options available on the platform. Similarly, the sportsbook operator should give you a great range of sports gambling options, often providing players with additional betting options such as a live in-play betting service.

4.94.9 out of 5 stars
Bet £10 get £30 in free bets
4.84.8 out of 5 stars
Up to £50
4.84.8 out of 5 stars
50% up to £25 in free bets
4.64.6 out of 5 stars
50% up to $1000
4.14.1 out of 5 stars
100% up to $500
4.64.6 out of 5 stars
100% up to $2500
4.54.5 out of 5 stars
Bet £10 Get £30 in free bets

New 18+ UK customers. 1st bet on sports of £10+ in one transaction at evens (2.0)+ settled within 7 days of registering (exc. 10/04/21). £30 paid in free bets within 10 hours of bet settlement, 7-day expiry. Payment restrictions apply. Full T&C's apply.
4.64.6 out of 5 stars
50% up to $200
4.14.1 out of 5 stars
50% up to $1000
3.63.6 out of 5 stars
Up to €50 in free bets

An excellent online operator will also be entirely trustworthy and safe to use. You can usually discover this by reading sportsbook reviews. Some of our picks for the best European bookies currently available on the 2022 market include Betway, 22Bet, LV Bet, and Bet365. These operators can be seen frequently on the majority of the annual top 10 lists.

In most cases, the best European sports betting sites will provide the best betting offers in Europe. These promotional deals can take many forms and can be given to both new customers and existing players. Free bets are a common form of welcome bonus on the best European betting platforms whilst a no deposit bonus for existing players seems to be the most common occurrence on these sites. These promo codes are designed to keep bettors of all types satisfied with the site for a long duration.

4.94.9 out of 5 stars
Bet £10 get £30 in free bets
4.84.8 out of 5 stars
Up to £50
4.84.8 out of 5 stars
50% up to £25 in free bets
4.64.6 out of 5 stars
50% up to $1000
4.14.1 out of 5 stars
100% up to $500

Free Bets

A free bet offer rewards a player for making a deposit of a specified amount in basic terms. Once a player has made this deposit, they are given a free bet worth a specific amount. The best free bets in Europe will provide players with a greater reward for placing a lower deposit. For example, many of the best websites will give bettors around €20-25 for placing an initial deposit of only around €10-15. Free bet offers are commonly given as a form of welcome bonus on these sites.

Choose Your Bet of the Day in Europe

All good European sportsbooks will allow you to bet on an expansive range of European-based sports events and European teams. Similarly, all useful European websites will let you place bets on a range of sports competitions and tournaments that are situated within the EU. These European sports gambling options can usually be found easily by clicking on the “Sports Betting” link on most online sportsbook websites or mobile apps.


Bet on Sports

Europe is renowned globally for its wide range of popular sports that are played throughout the year. Football, rugby, cricket, handball, and more are commonly considered to be some of Europe's most popular sports. European sportsbooks will give their bettors plenty of opportunities to bet on a whole range of sports widely played throughout Europe. A list of European sports can usually be found on these websites underneath the “Sports Betting” tab on the homepage.

Bet on Competitions

The best Europe-based betting sites and apps will also let players bet on a wide range of sporting competitions. Some of the most famous European sports competitions that are frequently bet on include the UEFA Champions League, The Europa League, and the UEFA Cup. These UEFA events are some of the most popular football betting events worldwide, meaning that the odds for these competitions are usually pretty great.

Bet on Tournaments

By far, one of the most popular sporting events on a global scale is the UEFA Euro. This football sporting tournament is consistently one of the most possibly lucrative and rewarding sports events every year for bettors. This particular tournament, and many other Europe-based tournaments, will often be featured on the front page of many European online sportsbooks. The best European sites will give their players great odds on these Europe-situated tournaments.

Bet on European Teams

If you don't already know, football (soccer) is one of the most popular sports in Europe. Every European online betting company will have a great range of football betting options featured on their site. Some of the best football teams in the world originate from Europe. Teams like Barcelona, A.C. Milan, Liverpool, and Real Madrid are all top-tier football teams. These teams are usually featured on the front page of many European online bookmakers.

Bet on European Players

The best betting websites even let their player-base bet on individual players during a sports game or event. European players tend to be some of the best due to their high popularity and apparent skill. Football players like Cristiano Ronaldo and Lionel Messi are just two examples of commonly bet on sports players from Europe and play for European teams.

How to Choose the Best Bookmakers in Europe

It is often the case that finding the right bookmaker for you can be a somewhat arduous and challenging task. However, if you follow the handy hints below, this should no longer be an issue that you have to face:

  1. Before registering with a European bookie, make sure that you research them thoroughly. Ensure that everything about the operator is legit and safe and that their website or app is secure to use. It is mainly the case for new betting sites in Europe as they can sometimes be untrustworthy.
  2. Choose a bookie that has a great range of betting options, including sports gambling, live betting, and additional forms of betting.
  3. Choose a European bookmaker that gives you plenty of promotional offers at a regular rate, ensuring that you always get a good deal.

Which Europe-based Bookmaker Has the Best Odds?

The biggest betting companies in Europe tend to be the best. These bookies usually give their players the best offers, betting options and keep them safe throughout their stay on the site. Additionally, these sites also usually provide the best European betting odds on the market. In particular, the odds on Europe-based sporting events and teams tend to be some of the best around.

Widely Accepted Deposit Methods

The top European bookmakers will give their players plenty of deposit methods to choose from. Some of the most widely accepted deposit methods on European betting websites include PayPal, Skrill, Neteller, VISA, and MasterСard. The best operators may offer their customers further payment options such as Cryptocurrency payments (Bitcoin) or prepaid card methods like PaySafeCard.

Widely Accepted Withdrawal Methods

Some of the most commonly accepted methods for withdrawal on European betting websites include VISA and MasterCard payments, E-wallet payments from PayPal and Neteller, or additional techniques such as bank transfer options, Skrill, or even cryptocurrencies options such as Bitcoin. Each of these methods has its own average withdrawal time. E-wallet payments tend to take the least amount of time, where card payments usually take around 2-3 working days, and bank transfers take around five working days overall for the money to appear within your account.

The Best European Mobile Betting Sites and Apps

If you are looking for a more convenient and comfortable way to play, look no further than a mobile betting app or mobile-friendly site. Many of the best European sportsbook operators allow their player-base to access their website via mobile devices. Similarly, the best bookies also give their bettors a free betting app to use. The best betting apps in Europe usually come from popular operators such as Betway, 22Bet, and Bet365.

4.94.9 out of 5 stars
Bet £10 get £30 in free bets
4.84.8 out of 5 stars
Up to £50
4.84.8 out of 5 stars
50% up to £25 in free bets
4.64.6 out of 5 stars
50% up to $1000
4.14.1 out of 5 stars
100% up to $500

Live Betting and Live Streaming

A new and extremely popular feature of modern online betting is in-play/live betting. A player places a bet on a live sports game, race, or event and watches as the results are given in real-time. Live betting in Europe is prevalent, with many of the best operators allowing their bettors to live stream some of the most popular sports events.

The Legality of Online Betting in Europe

Generally speaking, the vast majority of European countries and regions allow most forms of online betting. As long as European bookies have the correct gambling licenses for that specific region of Europe, they will likely be permitted to operate within that area. Sports betting is the most commonly accepted form of online gambling across Europe.

European Gambling Licences

There are four primary gambling jurisdictions situated throughout Europe. The Malta Gaming Authority, the UK Gambling Commission, the Alderney Gambling Control Commission, and the Gibraltar Online Gaming Laws are the primary regulators of online gambling within Europe. These official agencies will give licenses to trustworthy online operators after testing and conclude that the site or app is entirely safe to use.

How to Win at Online Betting in Europe

If you are looking to win big with online betting, then there are a few tips and tricks that can help you start. The first tip is a fairly self-explanatory one; you should always make sure that you have thoroughly researched the betting market that you wish to bet on. Ensure that you know everything there is to know about the general trends in odds for that sport or team and use them to your advantage. You should also utilize promotional offers as effectively as you can. They can be a great way to place a no-risk bet so that you can understand how a site or app functions. Many operators will also give you plenty of tips, tricks, and predictions should you require them.

The Most Active Betting Countries in Europe

There are many active betting countries throughout Europe. Some of the most popular regions for betting include:


The UK is one of the most popular betting destinations in Europe. Many of the best European bookmakers are situated within the UK, giving UK-based customers the best odds and promotions.


Horse racing in Ireland has been exceptionally popular for years. So, it only makes sense that modern forms of online betting should capitalize on this high popularity level.


The hockey betting market in the Netherlands has always been a highly accessible and rewarding one and continues today. Many European betting sites allow Netherlands bettors to bet on a range of hockey events.


Just as many bettors from around the world do, German bettors love their football. The World Cup odds are usually great on a range of European sites, making it perfect for German bettors.


Online casinos are particularly popular with the French. That is not to say that they do not also love a range of sportsbook options such as horse racing and, of course, football.


Forms of gambling have existed within Italy for centuries. What was once a Roman pastime is now one of modern Italy's most popular hobbies.


Throughout Spain (Gibraltar Online Gaming Laws), the gambling regulations are very flexible, allowing Spanish players to bet on practically any sports betting option available to them.


Online betting in Sweden is a fairly new thing, originally being blocked by the Swedish government for years. Thanks to new EU laws, the Swedish people can now enjoy a range of international sports betting options.


Denmark bettors can enjoy the same great range of betting options as many other European countries as their laws are entirely flexible around the subject of online betting.

European Odds Formats

The European betting market has several primary formats for odds. Fractional odds, decimal odds, and percentage-based odds are the most common formats used within Europe. Many leading operators will provide you with an odds converter should you require one.

Accepted Currencies in European Bookmakers

The best European betting operators will let you use a range of currencies. Of course, the vast majority of European bettors will be using either the Euro or the British Pound, which are commonly accepted on almost every online betting site.

European Betting Tips and Predictions

Should you require any additional betting tips or predictions, you need to head to your chosen operator and search their site for their dedicated tips and predictions section. The best operators will make these sections easily visible on the site, making them easy to find and read.

An Overview of Online Betting in Europe

On the whole, betting in Europe should be a straightforward and rewarding process. The vast majority of the world's leading online bookmakers are situated somewhere within the UK, making them the perfect option for any Europe-based player. The section below should give you a brief refresher on some of the essential points discussed within this article:

  • The UK, France, Germany, Italy, and Spain are all European countries in which betting is prevalent.
  • Popular European betting sites usually use the popular languages of English, French, and Spanish on their sites.
  • European bookies accept a range of currencies, including the British Pound and the Euro. For that outside of the EU, many European betting sites also accept US Dollars and Australian Dollars.
  • Commonly accepted payment methods on European betting sites include VISA, MasterCard, PayPal, and Neteller.
  • Some of the most popular sports gambling options featured on European betting sites include football, cricket, hockey, horse racing, and rugby.

Bottom Line

The online betting market in Europe shows no signs of stopping. Many of the leading online operators are situated within Europe, therefore giving Europe-based players an inherently high-quality betting experience from the offset. Head to one of our recommended sites today to see what the European betting market has to offer.

Need a trusted bookie in Europe?

Frequently Asked Questions

  • Which is the best European betting site?

    Many of the world's leading online betting sites originate from within Europe. Excellent bookmakers like Bet365, 22Bet, and Betway are all European operators that offer their player-base an incredible selection of sports betting options as well as great odds. These operators are entirely safe and trustworthy and will keep all of your personal information completely secure at all times.

  • What are the most popular sports in Europe?

    Europe has its fair share of popular sports. Some of the most popular sports throughout Europe include football, cricket, horse racing, and rugby. All of these sports can be commonly found in the “Featured” section on many European online sportsbooks.

  • Where can you legally bet on sports in Europe?

    On the whole, Europe allows online betting in its various forms. Sports gambling, in particular, is completely legal in the vast majority of European countries and regions. As long as an online operator has the necessary license to operate within that area, then using that site is entirely legal.

Betting Guru

Tim is our betting guru. Every gaming site needs one, and Tim’s our guy. He has plenty of experience in betting online and is quite successful at it. Tim’s favorite sports are hockey, baseball, and Esports. Tim believes the latter to be the future of betting.

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