Best Sports Betting Sites in Sweden

Full List of the Best Sweden Betting Sites

Online sports betting in the country was in the grey zone until 2019, but it only took a few years to re-arrange the regulations. Nowadays, there are many excellent Sweden betting sites available to local wagerers, and here’s how we pick them:

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The Swedish punting landscape features some of the world's largest sportsbooks in bet365, Sky Bet, Bwin, 888sport, Unibet, and many more. Moreover, many new betting sites come up each year, offering you a wide list of sportsbooks to choose from.

Megapari

Megapari’s betting product extensively covers all the sports that matter most to Swedish punters, from football to ice hockey, floorball, and skiing. The operator is also renowned for offering some of the best prices on mainstream and niche cricket markets.

On the website, users will discover a well-structured, intuitive interface designed to encourage easy access to various categories. Similarly, the Megapari apps feature a modern design with intuitive navigation menus on Android & iOS smartphones.

megapari.com

Every newcomer on this platform qualifies for a 200% match of their first and second deposits. Meanwhile, reload, cashback, and accumulator boosts are some of the recurring promotions available to existing members.

Just like 1Win, Megapari ranks as one of the industry’s top cryptocurrency betting sites. If you enjoy the speed and privacy of crypto deposits & withdrawals, the options listed on its cashier page should appeal to you.

Paripesa

Paripesa is a reputable brand that has gained traction among bettors for its competitive odds and easy-to-navigate interface. Based on our expert reviews, the bookie also offers industry-leading depth, with thousands of betting opportunities across floorball, handball, and other niche categories.

paripesa.com

Live wagering is another one of Paripesa’s strong points. Its in-play lines deliver consistent value, and the intuitive interface – which comes with live streaming and in-depth stat charts – improves the overall experience. New members here are entitled to a 100% first deposit bonus match, while returning users can take advantage of regular boosts and other ongoing promotions.

Paripesa supports a variety of payment methods, including online banking, e-wallets, and cryptocurrencies. To go with this, it runs a very efficient system across two essential categories – withdrawal speed and customer support response times.

Betandyou

Betandyou is a well-established sportsbook that delivers top-tier variety on European competitions like the Allsvenskan and the SHL. While football and ice hockey are heavily featured, you’ll also find good coverage of Esports and special events in entertainment and politics.

Betandyou runs on a modern, user-friendly website with effective categories and filters for easy navigation between pre-match and live matches. We also tested its Android/iOS apps and found them fully functional with lag-free performance, which is great news for Swedes who prefer mobile wagering.

betandyou.com

Your first deposit on this platform qualifies for a 100% welcome package that can deliver up to 110 EUR in free money. Subsequently, customers are eligible to claim cashback and free bet rewards on specific events. These offers are updated periodically, so we recommend keeping an eye on the promotions page or signing up for marketing emails to stay current.

888Starz

The appeal of 888Starz is that it brings a mix of style and substance to the Swedish online betting space. For starters, the menu covers more than 40 different sports types, so there’s something for every category of fan. And, despite the sheer volume of options, its interface maintains a clutter-free appearance and a smooth, responsive experience on desktop and mobile.

888starz.bet

Concerning promotions, 888Starz keeps things simple with a 100% bonus match on the first deposit and a 50% match on the second. It goes further to provide a decent selection of ongoing deals, including mobile free bets, weekly cashback, and profit boosts.

For payments, 888Starz supports popular processors like VISA and BinancePay, alongside eWallets such as Sticpay and WebMoney. Withdrawals on the site are typically processed within 24 hours, although certain methods, like BinancePay for example, usually take much less time.

SpinBetter

SpinBetter’s top three qualities are its extensive sports menu, enticing pre-match odds, and world-class customer support. On this platform, you can get in-depth coverage of major leagues, with a notable focus on European tournaments like the Allsvenskan, the Premier League, and the UEFA Champions League.

spinbetter.com

SpinBetter’s odds hold up quite well when compared with the market average, particularly in the in-play segment. On top of this, there’s a functional live streaming tool available on select cricket, ice hockey, volleyball, and Esports matches.

The SpinBetter app is a sound choice for on-the-go betting in Sweden, as it delivers the full desktop experience on a compact, beginner-friendly layout. What’s more, whether on desktop or mobile, every new customer is entitled to a lucrative 275% welcome package valid across five deposits. To qualify, you only need to fund your account using any of the cryptocurrencies or e-wallets on the Cashier page.

MyStake

Mainstream games like football and basketball take center stage on MyStake, but you’ll still find solid depth for less popular sports and Esports. For those interested in unique value angles, consider checking out the prices on football outrights like the Allsvenskan Top Scorer or Most Valuable Player.

mystake.com

An initial minimum deposit of 225 SEK on MyStake automatically qualifies for a generous 120% boost worth up to SEK 6700, subject to 10x wagering. Additionally, users who pay with crypto are eligible to claim a generous 170% welcome reward.

It’s worth noting that MyStake does not have a dedicated app for Android or iOS phones. However, to compensate for that, the sportsbook has a functional mobile site that’s just as user-friendly and intuitive as the desktop version.

MagicWin

This operator offers Swedish bettors a diverse range of selections across popular and niche sports. Its expansive lineup contains more than 30 sports, including floorball, handball, and other games widespread in the country.

magicwin.bet

New customers on MagicWin qualify for a 100% first deposit promo, while existing users can take advantage of regular reload bonuses and free bets. The bookie also supports multiple payment systems across traditional banking, e-wallet, and cryptocurrency categories.

The MagicWin website features an uncomplicated interface that makes it load faster and update live odds without lag. Despite its many strengths, MagicWin has some room for improvement in its coverage of domestic tournaments like the Swedish Hockey League. Nevertheless, the bookmaker remains a solid choice for bettors in Sweden thanks to its user-friendly interface and generous incentives.

20Bets

20Bets is a great choice for anyone looking for a convenient betting platform with reliable odds on ice hockey. Its reach spans across a diverse range of competitions, from the SHL to the Allettan Nora, the Allettan Sodra, and the Hockey Allsvenskan.

20bets.com

On the promotional front, 20Bets will double any first-timer deposit of 20 EUR or more, up to a maximum of €500. The company also awards a massive 200% bonus, up to 1000 EUR, on your first-ever cryptocurrency deposit. For existing members, the best way to boost your bankroll here is to take advantage of improved prices on popular events like the UCL knockouts.

While 20Bets is known for delivering extensive betting options and useful rewards, some users have noted that its customer support times are inconsistent. However, from our experience, the issue mostly occurs with emails sent outside working hours, and it does not affect live chat.

CoinsGame

CoinsGame is one of the more crypto-focused bookmakers you’ll find in Sweden. It operates a sleek, modern interface that lets users easily switch between various games, from ice hockey to Esports and virtual sports. The sportsbook also offers competitive prices on niche markets like floorball. For example, its Svenska Superligan outright selections deliver some of the best-value odds in the region.

coins.game

In addition to its 10% rakeback on signup, CoinsGame also provides monthly prizes like rakeboosts, cashback, and weekly bonuses. Because its promotions are issued frequently, typically daily and weekly, this platform is perfectly suited to long-term bettors seeking consistent value.

CoinsGame was designed with digital currency users in mind, so it supports a wide range of cryptocurrencies, including Bitcoin, Ethereum, and Litecoin. The downside is that it isn’t ideal for those who prefer traditional fiat currency payment methods. But, as is standard for any blockchain-based operator, transactions on the site are fast and secure, with negligible fees.

Here’s a comparison table:

Betting Bonuses & Offers for Swedish Bettors

Betting bonuses are an essential feature for every sportsbook, and Swedish bookies offer a wide range of deposit boosts and free bets. Some sites also have enhanced odds and specials only available for certain events.

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Free Bet Bonuses

Free bets are some of the most common promotions, giving you a chance to place a wager without spending your money. There are numerous bookmakers in Sweden offering these free bets, including platforms like 22Bet and Paripesa.

You should note that some of these incentives only allow you to bet on specific events, and operators often only award you the profit of winning bets, keeping the stake size. However, there are also some platforms that offer risk-free bets, in which case you’d punt with your own money, and the bookie would give you a refund if you lose.

Swedish Betting Promo Codes

Sweden betting sites have many promotions, such as free bets, deposit bonuses, reload bonuses, and acca boosts. While most are awarded without any extra work, some offers require a promo code. You’ll usually be required to enter the code into a designated section on the site to use such boosts. The best ways of getting them include following up on email notifications, following bookies on social media, and checking your account’s dashboard.

Sweden Sports Betting Market Overview

Bet of the Day in Sweden

Sweden boasts a very healthy list of sportsbooks operating in the country, so it shouldn't come as a surprise that local bettors have a wide coverage of events. So, if you wish to bet on hockey, horse racing, cricket, or anything in between, you’ll easily find these markets.

You can even find cricket betting sites and wager on other sports not specific to the area. In our “Bet of the Day” section, we’ll do our best to give you the best daily picks for both popular and international sports at competitive odds.

Bet on Sport

If you're a fan of traditional sports, many Swedish bookies are offering more than 40 or even 50 different options. Some of the most popular ones in the country include football, ice hockey, and handball. Golf, floorball, and athletics follow right up.

Some of the most inclusive sportsbooks in that sense are bet365 and Sky Bet with a wide market coverage. If you choose a bookie licensed by the Spelinspektionen, you’ll likely find more locally popular sports and events. But there are also some worthy picks among offshore sites offering both Swedish and international matches.

Bet on Competitions

Sweden's best sports betting sites include most of the world's biggest competitions, so you can bet on the NHL, the NBA, the Premier League, the MLB, or anything in between. But besides that, you can also expect excellent coverage of native competitions such as the Allsvenskan, SHL, or the Swedish Super League.

You can bet on hundreds of football matches yearly during the UEFA Champions League. This annual competition involves Europe’s best teams playing against each other for the regional championship. Bookmakers offer dozens of betting markets in this league: Correct Score, Half-Time/Full-Time Score, Over/Under, BTTS, Asian Handicap, and Special Bets. Special bets are especially interesting. Moreover, the overall odds across all betting markets are competitive.

Best betting site for

Champions League

Interestingly, the UEFA Europa League results determine which teams play in the UEFA Champions League. This event also runs yearly and involves hundreds of matches, creating numerous betting opportunities. Popular betting markets in this league include correct scores, over/under, BTTS, HT/FT scores, handicaps, and certain special bets. However, research and a reliable betting strategy are essential for success, considering the number of teams and other variables.

Best betting site for

Europa League

The World Cup offers the most exciting betting opportunities for football fans. It runs only once every four years and includes the best national teams from all over the world. Moreover, it can pit players from different standard teams against each other, making the matches action-packed and unpredictable. Bookies offer dozens of betting markets for the World Cup, including totals, HT/FT scores, over/under, props, and special bets.

Best betting site for

World Cup

Cage Warriors (CW) is an increasingly popular MMA competition based in Ireland. However, it accepts contestants from all over the world, including Sweden. Moreover, it enjoys a global audience and offers a few exciting betting opportunities, including Outright bets, Method of victory, Matchup bets, Proposition bets, and Future bets. Notably, the odds are competitive and vary.

Best betting site for

Cage Warriors

The EURO is one of the most popular football leagues in Sweden. It involves the best European teams fighting for one of the continent’s most coveted prizes. The high stakes make the matches action-packed and create exciting betting opportunities. Interestingly, you can bet on groups, teams, and specific matches. Notably, the EURO runs only once every four years, but the wait is worthwhile.

Best betting site for

EURO

Since Swedes are very proud of their domestic sporting competitions, it should not be surprising that these leagues are very popular among local bettors. It’s also one of the reasons why you’ll find the most generous offers on these tournaments.

Esports Betting in Sweden

The Esports betting industry has been growing exponentially, especially in Scandinavian countries, which are home to some of the world's top players. So, it's not uncommon to see Swedish bet sites offering markets on major games like Dota 2, League of Legends, and CS 2. Some platforms like Betandyou even allow you to follow up on live Esports streams and place in-play wagers.

How to Make a Winning Bet

While there’s no breaking the code and winning all the time, you can use these steps to increase your profit chances on Swedish bookies:

1. Before you place a bet, you should inquire about the sport you wish to wager on. Learn all you can about leagues, popular tournaments, teams, and even players.
2. After you pick the sport you want to bet on and do some digging, you need to focus on the numbers. Some of our recommended bookmakers offer match centers with pre-game and in-play status, head-to-head, and other analytics for placing educated bets.
3. You should also shop around for the best odds among Swedish bookies once you’ve figured out what you wish to wager on. Make sure to do some odds shopping to lay down your punts at the most convenient rate.

How to Choose the Best Bookmakers in Sweden

Many bookmakers offer their service in Sweden, which has advantages as it gives you a lot of options. But it takes some knowledge and expertise to choose the best one, so here are some expert tips to make it quicker:

• Only choose legal sites: The most important thing is to check if the platform you wish to join has an official Spelinspektionen license or renowned international licenses like the MGA or Curacao eGaming.
• Check the odds: Another useful pointer is to check the odds for their competitiveness, as well as explore available sports you can punt on. In 2025, decent bookies offer more than 200 markets per game on popular sports like football and ice hockey, as well as player props.
• Try odds shopping: You might even consider registering with multiple sportsbooks to price shop and bet with the bookie that offers the best odds on your selected events.
• Pick a bookie with generous bonuses: It’s always handy to go with a sportsbook that offers generous promotions. Make sure to look around for sites with great sign up deals, but also platforms with lots of free bets and boosted odds.

Which Swedish Bookmaker Has the Best Odds?

There is no single sportsbook where you can bet in Sweden at the best odds for every sport. So, it’s always useful to check multiple sites and choose the one with the most favorable odds. Here’s how we do it:

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While one bookmaker can have the best odds on football, another sportsbook might have a better offer on ice hockey. So, if you want to find the best odds, you'll need to have accounts with both. Alternatively, you can pick between sites like Unibet, bet365, or Sky Bet, which are known for competitive odds across all sports.

The Highest Odds for Ice Hockey

Although there is no single bookmaker that will have the best odds for ice hockey, most Swedish bettors use bet365 due to slightly higher prices than the rest of the market.

Admittedly, the differences can be marginal – for example, bet365 will offer 4/5 on a game, while other sportsbooks might have the same match priced at 8/11. But even at those minor differences, a $100 bet at bet365 will earn you $180, but only $170 on other bookies, and it can add up quickly in the long run.

The Highest Odds for Football

With so many Swedish bookies offering football wagering, it's hard to find one that will provide the best odds. One useful tip is to go for online live betting sites like Unibet and Sky Bet to get the best in-play prices.

Other sites like 22Bet might not have the most competitive odds, but they have a wider coverage of football leagues and events. So, it’s useful to have both these aspects in consideration.

How to Sign up on a Swedish Betting Site

Signing up for any Sweden bet site is a very straightforward process and it only takes a couple of minutes to complete. While the process might differ from one bookie to another, these are some common steps:

1. Visit the sportsbook you want to register on and navigate to the main website page.
2. Click on the “Join Now “or “Register” button, which is usually located in the top right corner.
3. Input all the required information, such as full name, date of birth, phone number, and email.
4. Agree with the terms and conditions and complete the registration.
5. You will receive a confirmation email or confirmation code on your phone, which you must use to activate your account and log in.
6. Deposit money into your betting account, and you're ready to start betting!

Some bookmakers also ask you for the bonus code during registration, so don't forget to use it. If you miss using the code during registration, you might not be able to claim the welcome offer afterward.

Payment Methods at Swedish Sportsbooks

All Swedish bookies approved by the Spelinspektionen need to accept BankID payments and provide SEK as a currency. But, if you go with offshore sites, you’ll be able to use even more diverse options, from e-wallets like Neteller, Trustly, and EcoPayz to credit cards and vouchers. On a side note, international platforms may not offer SEK.

Although payment methods will vary depending on the sportsbook you choose, most major bookies have bank transfers and credit cards. Those are a bit outdated in 2025, and we’re seeing more and more platforms adapting to crypto payments for fast and anonymous transactions. But, they are still not available on sites licensed by the local authority.

Mobile Betting Sites & Betting Apps in Sweden

Mobile betting has become increasingly popular over the last few years because it is convenient and easy. If you prefer to bet on your phone, you should go with sites like MyStake and Megapari with dedicated apps. Such sportsbooks include dynamic changes of the odds, as well as hundreds of in-play markets. You might even be able to wager on player props live or place interval bets.

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Besides being more accessible and easier to use than a mobile website, apps often have other useful features like specific bonus codes and free bets.

Swedish Live Betting & Streaming

Live betting on sports might seem like a niche approach to betting, but it can be a handy tool for every punter. Admittedly, live betting is not easy, and it requires a strong knowledge of the sport you want to stake on, but once you master it, it can be highly profitable.

There are many reasons to try it, and most wagerers do it for the greater thrill and more competitive odds, depending on what’s happening on the playing field. That’s also where live streaming comes right in, allowing you to watch the game and place your bets accordingly with fact-based predictions.

New Swedish Betting Sites (March 2025)

One of the newest betting operators to launch in Sweden is L7 Entertainment, which has started offering its services to local gamblers via its Lucky Days brand. Another renowned platform that entered the market recently is Casumo, a well-known brand in the UK.

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Casumo is growing in popularity largely thanks to its excellent coverage of sports betting markets and outstanding bonuses. It also offers diverse payment methods, including bank transfers, Purplepay Boku, Ecopayz, Skrill, Siru Mobile, and many more.

The Legal Situation of Sports Betting in Sweden

The Swedish gambling industry is quite healthy, and it’s divided into three categories – offshore sites, platforms licensed by the Spelinspektionen, and the Svenska Spel state monopoly. Interestingly, the country has issued over 100 licenses to online sportsbooks over the last few years, making it one of the world's most regulated markets.

Moreover, it issues separate licenses for online games, sportsbooks, casinos, land-based bookies, lottery, bingo, and casinos, forming a regulated gambling framework. Thanks to its strict rules, Sweden also offers a very safe betting environment, making it nearly impossible to find a scam sportsbook, as long as you don’t choose shady offshore sites. We must also touch on the taxes. While operators have to pay an 18% tax, there is no tax on winnings for punters – all gambling winnings are tax-free! However, every bettor is entitled to only one bonus per bookmaker, and you must be at least 20 years old to legally bet.

Responsible Gambling Organizations in Sweden

If you are dealing with gambling problems in Sweden, several international companies and organizations provide the necessary assistance. Check out the list below to find the appropriate responsible betting resources:

• Stodlinjen
• GambleAware
• GamCare
• Gambling Therapy
• Gamblers Anonymous
• Net Nanny
• CYBERsitter
• GamBlock
• Qustodio
• Gamban
• Betfilter

Betting Sites in Other Countries

Finland

United Kingdom

Ireland

Sweden Overview

Here are some interesting facts about the state and its online sports betting scene you might not know about.

• Stockholm is the capital of Sweden and the largest city in the country (1.61 million population), followed by Gothenburg (600,000), Malmo (325,000), Uppsala (167,000), and Västerås (128,000).
• Swedish is the official and the most spoken language in Sweden, but an estimated +200 languages are spoken across the country, including English.
• All Swedish bookmakers must provide bank transfers as one of the payment methods. Still, most Swedish bettors prefer to use E-wallets such as Skrill and Neteller, PaySafeCard, Visa/MasterCard, and crypto deposits.
• The most popular legal online bookmakers in Sweden are bet365, Sky Bet, LVBet, William Hill, Winnerz, and 888sport.
• The most popular sports in Sweden are ice hockey, football, floorball, and handball.
• Sweden is home to many prominent sports competitions, which are also extremely popular among bettors. Those include Allsvenskan, SHL, Superettan, and Swedish Super League.
• Some of the most popular and successful Swedish sports teams are IBF Falun Malmö FF and Färjestad BK.
• The most popular sportspeople from Sweden are Zlatan Ibrahimović, Sarah Sjostrom, Alexander Isak, Badou Jack, Bjorn Borg, and Annika Sörenstam.
• Since 2022, Sweden has won 679 Olympic medals, including 213 gold, 227 silver, and 239 bronze medals.
• Out of all Olympic gold medals, Sweden has won the most in cross-country skiing (32 gold, 27 silver, and 25 bronze) and wrestling (28 gold, 27 silver, and 31 bronze).
• Sweden is the 4th-most successful nation in the IIHF World Championship, with 11 gold, 19 silver, and 17 bronze medals, behind only the Czech Republic (+Czechoslovakia), Russia (+Soviet Union), and Canada.